Assistant Manager - Marketing

Duties & Responsibilities

  • Deliver sales and customer count impact via engaging promotional and campaign strategy/calendar to enhance customer engagement and improve promotional revenue & ROI maximization
  • Liaise closely with relevant functions and leads core customer messaging conceptualization with regards to new product launches and branding refreshment exercises.
  • Drive optimal customer satisfaction though multi-touch point communication - product, service, store experience & out of store interaction. Ensure that all communication points of the brand is delivered to the highest of standards and in accordance to the brand CI, persona and customer values.
  • Supervises team to ensure that high standards of execution quality of promotional, launches, & advertising scopes.
  • Responsible to continuously innovate in-store marketing design, improving overall customer experience and communication effectiveness.

Job Requirements

  • At least 5 years of experience in Marketing, communications or other equivalent roles. Experience in retail marketing is an added advantage
  • Good understanding of promotional activities, product launch and communication, as well as project management skills are essential.
  • Ability to lead and inspire a team of 3 pax and above in a medium term
  • Posses own transport and willing to work in office based in Bukit Jelutong, Shah Alam